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Dolly Parton Is Launching Her Own Beauty Brand

It looks like we can now add beauty mogul to the list of accomplishments that describe Dolly Parton after she just solidified her plans to enter the beauty market in 2021.

In partnership with Edge Beauty, whose portfolio ranges from niche fragrances to celebrity licensing deals, as they did with Cher, and Parton’s first collection will come to market in spring 2021.

Dolly will also offer the scents in a slew of formats and says, “Fragrance has always played a major role in my life — I wear my own combination of scents every day,” She added, “Developing my own brand and scent with Edge Beauty has been an amazing experience, and I am looking forward to becoming a big part of the fragrance community.”